Check out Sue Mizera's blog on branding in B2B from what values to consider to planning and some top tips for CMO's struggling with brand.

Columnist Maximo Mendoza discusses the importance of building a positive personal image and marketing the best possible version of yourself.

Cosmetics brand Tarte has become synonymous with bucket list influencer trips, sending the likes of Alix Earle and Monet ...

So, how can small brands collaborate with industry leaders while ensuring that their identity, mission and voice remain front ...

Are you a print subscriber? Activate your account. By Ewan Larkin - 17 min 16 sec ago By Geno Schellenberger - 47 min 16 sec ...

The intersection of Black pop culture and luxury brands marks a significant shift in high-end industries. What began as ...

Founded and steered by CEO LaToya Shambo and CMO Latoya Bond, Black Girl Digital aims to deliver innovative, data-driven ...

Google’s new brand guidelines settings for Performance Max campaigns allow advertisers to customize branding elements like logos and colors.

Estonia-based startup Modash has raised a $12 million Series A led by henQ, a Dutch VC firm that prides itself in "funding ...

There's much more to Lenovo's upgraded marketing tactics then just brand visibility. STORY HIGHLIGHTS The former PNC Arena in Raleigh is now the Lenovo Center. Lenovo announces partnership with ...

Tufts Medicine's new marketing chief plans to engage patients across platforms and devices to boost the academic health system's ...

The official source of the latest Seahawks headlines, news, rosters transactions, injury updates, key matchups, and more ...