AI tools are increasingly being adopted for tasks like recruitment, performance management, employee engagement and more.

How do you ensure your messages aren't greenwashed or don't mislead your B2B customers? In short, ethical marketing is a strategy that prioritizes responsibility, transparency, and trust in all ...

MTU will pursue a research and education agenda that defines progress in the 4th industrial revolution. The Institute for Policy, Ethics, and Culture (IPEC) addresses the policy implications, ethical ...

Trump’s re-election, fueled in part by divisive campaigns, has raised ethical concerns among marketers, who now see an urgent ...

Throughout her career, she has been a vocal advocate against false marketing and has championed fair marketing strategies and ethical practices in business. Her efforts have been instrumental in ...

The Markkula Center for Applied Ethics explores ethical issues in organizational leadership such as corporate governance, role-based ethics and tone at the top. We also address questions of personal ...