Chinese brands like Anta and Li-Ning are taking Nike’s share of the market. The post Nike and Adidas Are Losing Sportswear ...
The Lightbulb Moment Picture this: a bustling college tailgate at USC. The air’s thick with excitement, but something’s off.
The lineup includes the likes of sprinter Gabby Thomas, gymnast Suni Lee, golfer Nelly Korda and skier Eileen Gu, who all ...
The influence of social media and celebrity endorsements plays a crucial role in driving brand visibility and consumer interest in sportswear. Platforms like Instagram, TikTok, and YouTube have become ...
Gross margin expanded 150 basis points to 50.2 percent of net sales in Q3, compare to 48.7 percent of net sales for the ...
Gracie Hunt is stepping into the world of NFL fan fashion with a splash. The Chiefs heiress and Kansas City’s own style icon ...
Why can't Penn State football wear its white uniforms in White Outs? Here's what you need to know heading into Saturday's ...
Columbia Sportswear Co. (COLM) on Wednesday reported third-quarter net income of $90.2 million. The Portland, Oregon-based company said it had profit of $1.56 per share. The results surpassed Wall ...