That highlights the importance of working with editorial teams, ensuring brand and entertainment complement each other to maintain sustainable growth in this space. A great example of this is the ...

What we're looking for? Branded entertainment is a hugely exciting avenue for getting ambitious ideas made that are brand funded and designed to engage an audience through storytelling without ...

Related stories The upcoming show is one of many ways Powell is working to integrate Amazon's brand into entertainment, drawing on her Hollywood background. Before joining Amazon in 2022 ...

The Gotham Film & Media Institute is entering the branded entertainment space, launching a program that it is calling the ...