The key to successfully implementing avatars lies in understanding best practices and addressing potential challenges.

Thus, analyzing the strengths and weaknesses of competitors would let you avoid repetition mistakes and find innovation ...

Amazon Ads AI-powered video allows advertisers to create engaging video and animated content quickly and cost-effectively.

You should create engaging content directed at people in every step of the journey, and by targeting it in this way, you can avoid boring your customers with content that isn’t relevant to them. To ...

What the top three titles have in common is that they all were released by Netflix with little to no publicity or marketing ...

With new technology, arises new opportunities for freelancers to earn top dollar with their specialized skills. Here are six ...

We ranked the three best affiliate programs for beginners without a website, packed with big money potential, and no ...

Hubspot is doubling down with new AI tools and data enrichment capabilities to do some heavy lifting for marketers.

This is certainly the biggest-ever Flight Simulator release in terms of content - and it may also be in terms of audience.

There’s a major problem facing the content marketing world today: oversaturation. When done properly, content marketing is a ...

Drew Brown, Visit Buffalo Niagara's director of media content and strategy, and Kate Scaduto, marketing and social media ...

In the age of personalization, marketers are constantly on the lookout for ways to connect with their local audience. Whether ...