NBC News on MSN4d
The final price tag on 2024 political advertising: Almost $11 billion
The total bill for ad spending in the 2024 election hit almost $11 billion, a new record and a substantial increase from the ...
Why Political Consultants Have Iced Out Ad Agencies
Political advertising today is directed by the pollsters and consultants who adhere to a messaging formula that they—not ...
Google and Meta are blocking political ads to combat misinformation. Some experts say it’s too late
Facebook, Instagram, Google and YouTube are clamping down on political ads in an effort to combat misinformation that could ...
The Wall Street Journal on MSN12dAnalysis
How Six Brands Changed Strategy to Ride Out the Political Ad Surge
An onslaught of political advertising for the U.S. election season has again forced many consumer brands to adjust strategies ...
Harris campaign and allies spent more than $1.4B on political ads in losing race against Trump
The Harris-Walz campaign and its Democrats allies spent nearly $1.4 billion on aired political ads, outspending former ...
justthenews4d
Nearly $11 billion spent in political advertising for 2024 elections
The presidential race saw the highest price tag at over $3 billion, but down-ballot races and the Senate were also pricey at approximately $2.9 billion and $2.6 billion respectively.
7 Swing States Have Been Inundated With Political Ads
AdImpact says the 2024 election cycle will be the most costly to date with a projected $10.2 billion in ad spend. Over 80% of ad dollars are going to seven swing states.
Mena FN16d
Vijay’S Priority Self-Promotion, Political Branding Over Welfare Of Followers: TN BJP
Vijay's priority was self-promotion and Political branding over the welfare of his followers. In a hard hitting-statement, ANS Prasad said that Vijay failed to ensure basic amenities like safe ...