Check out the best early Amazon October Prime Day beauty deals to save up to 55% on Crest whitestrips, SheGlam blush, Hot ...

Here's an honest review of the lash-lengthening Maybelline Lash Sensational Firework Mascara, which delivers a minimalist, "clean girl" vibe.

To celebrate its staple Instant Eraser product, Maybelline New York has revived its iconic ‘Maybe It’s Maybelline’ tune via a ...

In the trailer for the fictional documentary, ‘Only Icons,’ Naomi Campbell, Gigi Hadid and RuPaul celebrate a mystery icon, ...

Maybelline New York tapped international superstars Naomi Campbell, Gigi Hadid, and Ru Paul as the faces of the Instant ...

The singer tries to revive her imperial era — but her perfunctory pop music feels trapped in a bygone time.

Cosmetics brand Maybelline New York taps international superstars Naomi Campbell and Ru Paul as the faces of the Instant ...

Maybelline New York has tapped international superstars Naomi Campbell and Ru Paul as the faces of the Instant Eraser concealer for its new global ICONS campaign developed by Gotham. Melburnian Maybel ...

We all have our favourite concealers and foundations, so it makes total sense that celebrities do too, especially when they're not working.

This article was originally published on Adore Beauty.When Adore Beauty's Content Manager, but more importantly (especially ...

Here are the cheaper alternatives to Drunk Elephant, Tatcha, and Glossier that you've been looking for. View Entire Post › ...

Speaking of a makeup shopping spree, WWD Shop editors walked the virtual Walmart aisles and tried over 20 foundation formulas ...